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GET /api/v2/buyer/advertisers/{advertiserId}/measurement-config Returns the measurement configuration for an advertiser — whether MMM, incrementality testing, and brand lift are enabled, plus any provider-specific MMM settings.

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Request

curl https://api.interchange.io/api/v2/buyer/advertisers/12345/measurement-config \
  -H "Authorization: Bearer $SCOPE3_API_KEY"

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Parameters

FieldTypeRequiredNotes
advertiserIdstringYesPath parameter — the owning advertiser

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Response

{
  "advertiserId": "12345",
  "mmmEnabled": true,
  "mmmConfig": {
    "provider": "example-mmm",
    "dataSourceIds": ["ds_revenue", "ds_orders"],
    "reportingFrequency": "weekly"
  },
  "incrementalityTestingEnabled": true,
  "brandLiftEnabled": false,
  "settings": { "defaultLookbackDays": 28 },
  "createdAt": "2026-01-15T10:30:00Z",
  "updatedAt": "2026-03-20T14:45:00Z"
}
mmmConfig is null when mmmEnabled is false. settings is null when no overrides are configured.

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Errors

  • 404 NOT_FOUND — advertiserId does not exist or is not visible to the authenticated customer.
See Errors for the full error contract.

Measurement tasks

All measurement operations

Measurement overview

Pipeline, belief state, and concepts

Update measurement config

Enable features and set MMM options