PUT /api/v2/storefront/esa/{esaId}/gam/default-advertiser
Sets the default Google Ad Manager advertiser for a GAM-backed embedded sales agent. Every incoming buyer that has no matching per-buyer mapping routes to this advertiser. Setting it clears the Default GAM advertiser setup blocker. Call again with a different gamAdvertiserId to replace it.
Request
Parameters
Response
defaultGamAdvertiserId echoes the advertiser now serving as the catch-all for unmatched buyers.
Errors
400 VALIDATION_ERROR—gamAdvertiserIdis empty,esaIdis not a positive integer, or the ESA is not Google Ad Manager-backed.
Related
Buyer routing tasks
All buyer-routing operations
Buyer routing overview
How buyers resolve to advertisers
Ensure GAM advertiser
Provision a catch-all advertiser
Create buyer mapping
Override the default for one buyer