TikTok Ads adapter compatibility

TikTok Ads is included from the current direct-adapter catalog. Product rows are current-code classifications; operation rows cover the canonical buyer-facing denominator and distinguish callable, absent, and safety-blocked surfaces. None is promoted to deterministic provider certification or fresh account eligibility.

Review-ready, not provider-endorsed · last verified 2026-08-16. This is an Interchange current-main compatibility snapshot, not provider certification or endorsement. “Implemented” means a provider write/read path exists. It does not mean fresh signed live evidence exists or that the selected account is currently eligible.

Coverage and execution-package model

Layer	State	Current contract
Provider-observed denominator	`partial`	The captured denominator has 58 flows: 38 implemented, 19 blocked, and 1 unavailable. No current signed full-lifecycle artifact exists.
Wholesale product archetype	`classified`	Product rows represent materially different launch contracts. Signals, activation resources, targeting and delivery overlays, and creative choices do not create extra product rows.
Exact execution package	`exact_static_base_plus_runtime_bindings`	Each product ID selects the current provider configuration base; account, resources, targeting, creative, budget, bid, and flight remain runtime bindings.
Current account eligibility	`account_check_required`	Current provider permissions, market, resources, and feature eligibility must be checked for the selected account.

Claim provenance gaps

Object-mapping and reporting rows have no exported, code-owned complete denominator on current main. They remain published because they are useful, but the contract marks the missing drift oracle instead of pretending a same-test literal prevents drift.

Claim family	State	Drift enforced	Trace sources	Gap
`object_mappings`	`manual_plan_trace_non_enforced`	`false`	packages/storefront-adapters/src/platforms/tiktok/adapter.ts	No code-owned complete object-mapping denominator exists; these rows remain manually traced.
`reporting`	`manual_plan_trace_non_enforced`	`false`	packages/storefront-adapters/src/platforms/tiktok/adapter.ts	No exported code-owned reporting projection constant exists; these rows are not drift-enforced.

Evidence state

Static certification and live certification are different claims. Deterministic tests can prove code-owned catalog classifications and fail-closed behavior without contacting the provider. Object-mapping and reporting rows are validated for shape, presence, and uniqueness only; the provenance table above records that they are not compared with a complete code-owned denominator. Fresh live evidence must be dated, signed, bound to the exact account, product, resources, fixture revision, requested package, readback, no-spend result, and cleanup result. Live evidence is treated as stale after 30 days, and a newer failure overrides an older pass.

Layer	State	Last verified	What it means
Static / deterministic contract	`current_code_surface_classified_not_certified`	2026-08-16	The direct catalog, callable methods, canonical format IDs, and targeting dimensions are regression-checked. This does not certify each provider write/read lifecycle.
Fresh signed live evidence	`no_current_signed_full_lifecycle_artifact`	—	No currently valid dated signed full-lifecycle artifact is published for this adapter.
AAO discovery	`community_catalog`	2026-08-16	The public registry record is discovery metadata, not provider-owned authorization or current account eligibility.

Markets

account_check_required. No global market allowlist is asserted. This page publishes no global market allowlist. Authority: The selected account and provider response are authoritative.

Object mapping

AdCP / Interchange	TikTok Ads	Mapping
`account`	`provider advertising account`	The authenticated selected account is the execution boundary.
`media_buy`	`campaign`	Current adapter hierarchy mapping; lifecycle certification remains separate.
`package`	`ad group`	Budget, targeting, optimization, and flight bindings.
`creative_assignment`	`ad or identity-backed creative`	Creative materialization or assignment surface declared by current code.

Operations

Public adapter operation	Surface	State	Provider path
`list_accounts`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`sync_accounts`	AdCP buyer operation	`not_implemented`	Account synchronization is not implemented.
`get_products`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`sync_creatives`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`list_creatives`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`create_media_buy`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`get_media_buys`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`update_media_buy`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`get_media_buy_delivery`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`get_signals`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`sync_audiences`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`sync_event_sources`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`log_event`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`sync_catalogs`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.
`get_account_financials`	AdCP buyer operation	`surface_present`	Callable current-main adapter method; exact provider behavior is not promoted to certified by method presence.

Wholesale products and exact execution bases

Product ID	Exact provider execution base	Implemented	Static certification	Current eligibility	Known gap
`tiktok_reach`	objective `REACH`; optimization `REACH`; billing `CPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_video_views`	objective `VIDEO_VIEWS`; optimization `ENGAGED_VIEW`; billing `CPV`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_video_views_15s`	objective `VIDEO_VIEWS`; optimization `ENGAGED_VIEW_FIFTEEN`; billing `CPV`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_traffic`	objective `TRAFFIC`; optimization `CLICK`; billing `CPC`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_traffic_clicks`	objective `TRAFFIC`; optimization `CLICK`; billing `CPC`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_traffic_landing_page_views`	objective `TRAFFIC`; optimization `LANDING_PAGE_VIEW`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_followers`	objective `ENGAGEMENT`; optimization `FOLLOWERS`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_profile_visits`	objective `ENGAGEMENT`; optimization `PAGE_VISIT`; billing `CPC`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_conversions`	objective `WEB_CONVERSIONS`; optimization `CONVERSION`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_sales_website_catalog`	objective `PRODUCT_SALES`; optimization `CONVERT`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_installs`	objective `APP_PROMOTION`; optimization `INSTALL`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_app_install`	objective `APP_PROMOTION`; optimization `INSTALL`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_app_in_app_event`	objective `APP_PROMOTION`; optimization `IN_APP_EVENT`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_app_value`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_app_value_purchase_target_roas_day7`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_app_value_purchase_target_roas_day0`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_app_value_ad_revenue_highest_value_day7`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_app_value_ad_revenue_highest_value_day0`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_app_value_ad_revenue_target_roas_day7`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_app_value_ad_revenue_target_roas_day0`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_install_clicks`	objective `APP_PROMOTION`; optimization `CLICK`; billing `CPC`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_install_in_app_event`	objective `APP_PROMOTION`; optimization `IN_APP_EVENT`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_retargeting_in_app_event`	objective `APP_PROMOTION`; optimization `IN_APP_EVENT`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_retargeting_value_maximum_delivery`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_install_value`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_install_value_target_roas_day7`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_install_value_purchase_target_roas_day0`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_install_value_ad_revenue_highest_value_day7`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_install_value_ad_revenue_highest_value_day0`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_install_value_ad_revenue_target_roas_day7`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_app_install_value_ad_revenue_target_roas_day0`	objective `APP_PROMOTION`; optimization `VALUE`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_lead_gen`	objective `LEAD_GENERATION`; optimization `LEAD_GENERATION`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_lead_gen_website`	objective `LEAD_GENERATION`; optimization `CONVERSION`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_lead_gen_direct_message_clicks`	objective `LEAD_GENERATION`; optimization `CLICK`; billing `CPC`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_lead_gen_direct_message_conversations`	objective `LEAD_GENERATION`; optimization `CONVERSATION`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_lead_gen_phone_call_clicks`	objective `LEAD_GENERATION`; optimization `CLICK`; billing `CPC`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_lead_gen_messaging_app_clicks`	objective `LEAD_GENERATION`; optimization `CLICK`; billing `CPC`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_lead_gen_messaging_app_conversations`	objective `LEAD_GENERATION`; optimization `CONVERSATION`; billing `OCPM`	`current_code_classified`	`not_certified`	`account_check_required`	—
`tiktok_smart_web_conversion`	objective `WEB_CONVERSIONS`; optimization `CONVERSION`; billing `OCPM`	`not_implemented`	`not_certified`	`not_eligible`	provider_pixel_event_eligibility_inventory_unavailable
`tiktok_smart_web_value`	objective `WEB_CONVERSIONS`; optimization `VALUE`; billing `OCPM`	`not_implemented`	`not_certified`	`not_eligible`	provider_pixel_value_eligibility_inventory_unavailable
`tiktok_smart_catalog_conversion`	objective `WEB_CONVERSIONS`; optimization `CONVERSION`; billing `OCPM`	`not_implemented`	`not_certified`	`not_eligible`	provider_pixel_event_eligibility_inventory_unavailable
`tiktok_smart_catalog_value`	objective `WEB_CONVERSIONS`; optimization `VALUE`; billing `OCPM`	`not_implemented`	`not_certified`	`not_eligible`	provider_pixel_value_eligibility_inventory_unavailable

Creative formats

The format state is deliberately narrower than the provider format catalog. Only executable formats have the ordinary provider write and readback path; canary_only formats are restricted to governed proof, and catalog_declared formats are present in current code without a public ordinary-execution certification claim. declared_not_buyer_selectable formats are not sold through the adapter.

Format ID	Kind	State	Provider shape
`tiktok_in_feed_video`	`canonical_code_format`	`catalog_declared`	Declared by the current canonical adapter format catalog; ordinary execution is not certified by this row.
`tiktok_image_ad`	`canonical_code_format`	`catalog_declared`	Declared by the current canonical adapter format catalog; ordinary execution is not certified by this row.
`tiktok_carousel`	`canonical_code_format`	`catalog_declared`	Declared by the current canonical adapter format catalog; ordinary execution is not certified by this row.
`tiktok_spark_video`	`canonical_code_format`	`catalog_declared`	Declared by the current canonical adapter format catalog; ordinary execution is not certified by this row.
`tiktok_promoted_offerings`	`canonical_code_format`	`catalog_declared`	Declared by the current canonical adapter format catalog; ordinary execution is not certified by this row.
`tiktok_generated_image_9x16`	`canonical_code_format`	`catalog_declared`	Declared by the current canonical adapter format catalog; ordinary execution is not certified by this row.
`tiktok_generated_video_9x16`	`canonical_code_format`	`catalog_declared`	Declared by the current canonical adapter format catalog; ordinary execution is not certified by this row.
`tiktok_generated_offerings`	`canonical_code_format`	`catalog_declared`	Declared by the current canonical adapter format catalog; ordinary execution is not certified by this row.

Placements

This provider exposes no placement selector that Interchange can map without inventing inventory.

Targeting

AdCP dimension	State	Provider mapping
`audience_exclude`	`surface_present`	Accepted by the current adapter targeting gate; provider eligibility remains account-bound.
`audience_include`	`surface_present`	Accepted by the current adapter targeting gate; provider eligibility remains account-bound.
`geo_countries`	`surface_present`	Accepted by the current adapter targeting gate; provider eligibility remains account-bound.
`geo_regions`	`surface_present`	Accepted by the current adapter targeting gate; provider eligibility remains account-bound.
`frequency_cap`	`surface_present`	Accepted by the current adapter targeting gate; provider eligibility remains account-bound.
`signals`	`surface_present`	Accepted by the current adapter targeting gate; provider eligibility remains account-bound.

Reporting

AdCP output	Provider source	Notes
`delivery`	`provider reporting task`	A delivery method is callable; exact metric parity and full-lifecycle evidence remain uncertified.

Conversion and audience support

Optimization: Product configuration is current-code classified; resource and event eligibility remain account-bound.
Event-source setup: A callable sync_event_sources surface exists; provider behavior is not certified here.
Event ingestion: A callable log_event surface exists; provider behavior is not certified here.
Audiences: A callable audience synchronization surface exists; provider behavior is not certified here.

Known limits

The captured denominator has 58 flows: 38 implemented, 19 blocked, and 1 unavailable. No current signed full-lifecycle artifact exists.
Executable in the direct catalog means current-code classification, not deterministic certification, fresh signed live evidence, or present account eligibility.
Formats marked catalog_declared are not claims of ordinary provider write/read support.

Public review endpoints

AAO registry record
Staging MCP/AdCP state: relationship_gated_storefront_id_required.
Route template after a storefront relationship supplies its registered platform ID: https://api.staging.interchange.io/seller/{registered_storefront_platform_id}/mcp
No provider-ID-derived URL is published. The shared MCP route requires a registered storefront platform ID assigned to the relationship; the adapter provider ID tiktok is not asserted to be that record ID.

The staging endpoint is connection-gated. Its presence here is not an invitation to send mutating requests without a jointly approved test account and canary window.

Provider references

TikTok Ads public documentation

Review questions

If a provider mapping is incomplete or has changed, send the exact product, format, targeting dimension, metric, market, or provider API field that differs. We update the governed contract and add code-owned drift checks where a denominator exists; otherwise the explicit non-enforced provenance gap remains.

Getting Started

Advertisers

Campaigns

Product Discovery

Webhooks

Creatives

Signals & Brand

Audiences & Inventory

Measurement & Conversions

Reporting & Activity

Planning & Governance

Connections

Account & Billing

TikTok Ads adapter compatibility

Coverage and execution-package model

Claim provenance gaps

Evidence state

Markets

Object mapping

Operations

Wholesale products and exact execution bases

Creative formats

Placements

Targeting

Reporting

Conversion and audience support

Known limits

Public review endpoints

Provider references

Review questions

​Coverage and execution-package model

​Claim provenance gaps

​Evidence state

​Markets

​Object mapping

​Operations

​Wholesale products and exact execution bases

​Creative formats

​Placements

​Targeting

​Reporting

​Conversion and audience support

​Known limits

​Public review endpoints

​Provider references

​Review questions

Coverage and execution-package model

Claim provenance gaps

Evidence state

Markets

Object mapping

Operations

Wholesale products and exact execution bases

Creative formats

Placements

Targeting

Reporting

Conversion and audience support

Known limits

Public review endpoints

Provider references

Review questions